After great popularity of del.icio.us, Digg, StumbleUpon, Technorati it was the time for niche link building platforms. Specialised social bookmarking focusing on specific topics, like Sphinn for SEO gives often better results that promoting on crowded Digg. Loren Baker from Search Engine Journal confirms this theory:
For example, in Search Engine Journal??Â?Â?s case, 100 Sphinn visitors could be much more powerful than 5,000 Digg users as Sphinn members are search engine marketers, tuned into the search world, and highly receptive to our material and sponsorship messages.
If you are interested in building your own social bookmarking platform and gather community around it, you don’t have to write it yourself. There is an open source solution right there for you, called Pligg. And if you have some webmaster skills you can build your own template. Otherwise just find some free ones on the Net. Before you go to download Pligg, have a look on one of the nicely designed pages based on Pligg.
4 comments ↓
Are you sure deals.com is based on pligg, I ask as the suffix of pages is aspx as opposed to PHP.
Either they are rewriting URL’s or that is not Pligg….
You are right, Jez. Thanks for spotting this mistake. I can’t trust in everything that write on SEJ. I updated the post.
I’ve been playing with Pligg and, although it’s not for the feint-hearted, it’s very powerful. I couldn’t find any templates to download; do you have some links?
Johno, I am honoured you visited my blog. I redesigned the standard one a bit but when I checked on Google there were plenty available. Have a look again.
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